Liaoning's furniture consumption decreased by nearly 50% in October

The Liaoning Provincial Service Industry Committee released the analysis of the operation of the province's consumer goods market from January to October. The data shows that the province's per capita shopping in the first ten months was more than 5,600 yuan, an increase of nearly 1,500 yuan compared with last year. The sales volume of gold and silver jewelry in the province is still ranked first. The difference is that in October, the province's furniture sales fell by nearly 50% year-on-year, becoming the first place in the month's decline. The industry suggested that people with needs can take the opportunity to sweep the goods.

Furniture sales fell by nearly 50% year-on-year

According to the data provided by the Liaoning Provincial Service Industry Committee, the sales of furniture in the province in October fell by 47.4% year-on-year, ranking first in the month's decline. The Provincial Service Industry Committee speculated that this may be due to the recent regulation and tightening policies of some countries in large and medium-sized cities, which led to a decline in the sales of related downstream industries. “The price of raw materials has risen and sales have fallen. It is particularly difficult to do business now.” Duan Mingming, the marketing manager of Shenyang Jinyi Home, said that this period of time was the most profitable time in the home industry, and it would not be easy to cut prices.

However, the current “double strike” from high cost in the upstream industry and low sales in the downstream market has forced many furniture manufacturers to play “promotional promotion” cards to cope with the difficulty of capital turnover. “In the second half of this year, the sales volume of the whole industry is not good. In fact, the main reason is the overcapacity.” Ye Wengang, the purchasing manager of Shenyang Tianma, analyzed the reasons for the decline in sales. “The furniture industry is a downstream industry of real estate. With the development of the real estate industry, the home market has also developed rapidly.

Many manufacturers and distributors have entered the market. This year, the real estate market is not very good, coupled with the upstream market reflects the signal to the downstream furniture industry will lag 3 to 6 months.

Therefore, since June, the factories have been working overtime in accordance with the production and sales of 'Golden September and Silver 10' in previous years. After the October period, everyone realized that the industry was in a downturn and the warehouse was full of goods. The funds are deep in it, and there is no way to turn around without promotion. ”

Although the sales of furniture category dropped by nearly 50% year-on-year, dealers and producers were all overwhelmed, but this is good news for the public who want to buy furniture in the near future. The reporter visited a number of home stores in Shencheng yesterday and found that at present, almost all of the home stores in Shencheng have hit the "discount card" in an unconventional manner. Three folds and 50% discounts have become the norm, and some stores even have a discount. The slogan of the goods.

The insiders suggest that the public can take this opportunity to go to various stores to carry out "snap-selling goods." In the first ten months of the province, my province's per capita shopping was 5,600 yuan.

According to the data provided by the Liaoning Provincial Service Industry Committee, from January to October, the province's retail sales reached 241.38 billion yuan, an increase of 26.3%; the accommodation industry turnover reached 9.14 billion yuan, an increase of 21.1%; the catering industry turnover reached 20.37 billion. Yuan, an increase of 26.7%.

According to the rough estimate of the reporter, according to the latest population of Liaoning population of 43 million, the average Liaoning population spent about 5,613 yuan in the retail market in the first ten months of this year, which cost 1,476 yuan more than last year; 212 yuan, compared to last year spent 45 yuan; in the catering industry, it costs about 126 yuan.

The first ten months of the province's gold and silver jewelry sales first

According to the data, 22 of the 27 categories of goods sold in Liaoning Province in October showed an increase, accounting for more than 80%. Among them, gold and silver jewellery grew by 50.5% year-on-year, ranking firmly in the first place. The reporter learned that from January to October, the sales of gold, silver and jewellery products above the designated size in the province also increased by 51.2% compared with the same period of last year, which also occupied the top spot.

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